Gloria (Glo) Janata is an award-winning public relations strategist and marketing communications expert with more than 25 years of global agency, in-house and non-profit experience, focusing on health care and wellbeing.
Known for her creativity, passion, and drive for excellence, Glo played a pivotal role elevating corporate reputations and brands for several world-leading pharmaceutical companies, including Pfizer, Allergan, Schering-Plough, Bayer and Amgen. All told, programs under Glo’s leadership have won more than 220 industry awards.
Glo is a licensed attorney admitted to practice in Washington, DC, Pennsylvania, and the U.S. Court of Appeals for the Fifth Circuit. Her expertise includes managing global crisis communications, award-winning product promotions in regulated and highly competitive markets, creating new markets, and building marquee brands, such as BOTOX®, VIAGRA®, ZOLOFT®, CELEBREX®, and COLOGARD®. Glo is also a seasoned patient advocate and proud signatory of CEO Action for Diversity & Inclusion. Her proudest accomplishments include serving as SVP for non-profit Children’s Health Fund (CHF) where she focused on fundraising and driving support for policy changes to provide access to healthcare for homeless and indigent U.S. children. She serves on CHF’s Advisory Council, is a Board member of the global non-profit Pure Earth, and on the Business Advisory Council of Mission Plasticos.
Glo began her public relations career at APCO and Hill & Knowlton in Washington, D.C. She was also part of the original leadership team at Chandler Chicco Agency (CCA), serving 16 years in various roles including co-head of the New York office, digital lead and the first managing director of Biosector 2. Immediately prior to assuming the helm of TogoRun, Glo served as Cohn & Wolfe’s global head of health and well-being.
She lives in Nyack with her husband Hank, son Jake and a fabulous Siberian Husky Togo, who is said to be a direct descendant of TogoRun’s legendary namesake…Woof!
Sheetal is an award-winning health care marketing strategist with more than 20 years of health care marketing experience, including life-cycle management, “go-to-market” plan development, and pre- and post-approval executions.
Prior to working with TogoRun, she operated a C-suite healthcare consulting firm focused on commercial readiness, product development, and business development, including M&A, for multiple healthcare companies in the pharma, device, and consumer space. She also held various commercial leadership roles, including interim GM, SVP and VP positions, responsible for sales and marketing of global portfolios at leading medical device companies including Solta Medical/Valeant and Thermi.
She also held various commercial leadership roles, including the General Manger for Solta Medical/Valeant where she was responsible for marketing and sales for Solta’s global portfolio of leading medical devices. And she served as head of Global Marketing at Thermi, Valeant, responsible for successfully selling the business for 3X revenue.
Her commercialization best practices accrued through professional growth in sales, training, marketing, and management, across multiple product lines, including oncology, i.e., Doxil®, Zytiga®, Procrit®; rheumatology, i.e., Krystexxa®, Remicade®; dermatology products and technologies, i.e., Stellara®, Thermage®, Fraxel®, AccureAcne®; and women’s health (PadKit®, Thermi-Va®).
Sheetal currently serves on three non-profit boards focused on childhood cancers, education and community outreach. She holds a BA from University of Delaware, in Business and Economics, with a minor in Spanish.
Joe Gorelick brings 20 years of hands-on experience in concept and strategy development for interactive PR and advertising campaigns across traditional and multi-platform digital marketing, global branding and eCommerce.
At TogoRun, Joe serves as Global Creative Director and head of StudioTogo, the in-house creative services bureau for TogoRun. His team has completed countless creative projects for medical device industry leader Ethicon (a division of Johnson & Johnson), crafted and launched a successful, multi-channel, unbranded awareness campaign for KYTHERA Biopharmaceuticals “Submental Fullness in Focus” which led to further successful work for the branded KYBELLA™ launch. His work with L’Oréal Paris, and its partnership with the MRA (Melanoma Research Alliance), led to a multi-award-winning, star studded awareness campaign titled “It’s THAT Worth It” with it’s key mission to encourage women in stopping melanoma by wearing sunscreen every day and supporting melanoma research to find a cure.
Joe has managed numerous successful product launches in healthcare, beauty, and wellness, including Colgate, J&J, Boehringer Ingelheim, Eli Lilly, Shire, Schering-Plough and many more. In 2012, he was awarded the Web Health Merit Award for his conceptual and design work on Merck’s popular AIDS awareness campaign “Project I-Design” website with Project Runway’s superstar Mondo Guerra.
As Vice President of Creative and Digital Experience at Cohn & Wolfe Group, Joe commanded many accounts as well as new business. In 2012 he designed, directed and edited multiple graphics and video spots for the Children’s Health Fund’s annual Paul Simon Radio City Music Hall concert and directed Morgan Freeman, Robert De Niro, Julianne Moore and many others. His three directed/edited commercials for Nokia gained national attention and won several PR awards including “Best Consumer Launch” 2012/2013 for the PR Week Awards as well as a 2012 Sabre and Popcorn award.
Joe began his career in Health, Beauty and Wellness at Moxie with countless launches for Garnier and Maybelline and at Dallas based, NYC agency IMC2, where he worked on many high profile brands like Dr. Scholls, Celebrex, Levitra, Seasonique, Miralax, Coppertone & others.
Joe has a B.A. in Graphic Design/Illustration from Pratt Institute in Brooklyn, NY and has also completed post-graduate studies in Flash and Final Cut Pro at Pratt Manhattan Center.
Jason Farrell is a fully-integrated creative director with 25 years of experience offering a unique perspective on concept, aesthetics, and their consistency across print, mobile, web and broadcast media.
An award-winning director of films, videos, and commercials, Jason has worked with national brands such as Variety, Purina, Reynolds, Gaylord Hotels (Marriott) and Vans Shoes, as well as national musical acts Bonnie Raitt, N*E*R*D/Pharrell, OFF!, and Jonas Brothers.
Jason has a rich history in music and lifestyle marketing, branding and design, incuding packaging, websites, and hundereds of album covers. Through his work in publishing (Primedia, Variety, Deadline/ Awardsline), he has rebranded national magazines and led the creative and aesthetics of each issue.
For the last seven years, Jason has brought all these skills to bear for top clients in health, wellness, beauty and aesthetics including Kythera, Lilly, L’Oréal, Johnson & Johnson, and Novo Nordisk. Recently, he concepted, produced, co-directed, and edited the video campaign for Obagi SKINCLUSION—a global awareness initiative on diversity and inclusion featuring Priyanka Chopra Jonas—which has garnered 2 PRSA Prism Awards in 2019, along with over 5 Million views and over 3 Billion impressions to date across traditional and social media.
Shafali has nearly 15 years of experience in business operations, strategic program development, project and event management and integrated marketing communications for medical aesthetics, healthcare and global consumer brands. Her broad range of experience includes managing and supporting the implementation of national campaigns, product launches, media relations and events.
Shafali is currently Vice President, Partner for Global Operations at TogoRun, a woman-owned, independent global health and well-being agency, where she drives global operations and internal programs. She joined TogoRun in 2015 as Executive Assistant to the President and CEO, and helped the agency drive double-digit growth while creating a vibrant and efficient global operations infrastructure. She helped successfully drive the agency’s industry awards and pro bono programs, that led to TogoRun being named as winner or finalist for PRWeek Global’s International Agency of the Year for an unprecedented four consecutive years and winning the 2018 Sabre Award for Best Global Campaign.
At TogoRun, Shafali supports the development and implementation of corporate and brand positioning, project and event management for major clients, including high-profile programs featuring the President of Italy, A-list celebrities, and key opinion leaders. Shafali has expertise managing communication, advertising, speaker/sponsor engagement, and driving awareness for clients. She has worked on projects for companies such as Revance Therapeutics, INOVIO Pharmaceuticals, Alder Biopharmaceuticals, KYTHERA Biopharmaceuticals, Solta Medical, Obagi, LANEIGE and Italian Trade Agency.
Prior to TogoRun, Shafali began her career at O Positive, an award-winning commercial production company, in New York City, where she was responsible for managing production timelines, driving cost-savings across multiple activities, and paying acute attention to detail. There she worked with companies such as ESPN, FedEx, Coca-Cola North America, and AT&T. She then ventured to Chicago where she moved to the agency-side at Interpublic Group (IPG) and honed her skills as a senior executive assistant to C-Suite executives. As in all her roles, Shafali became an indispensable member of high-functioning project management and business organization teams, always driving operating excellence and increasing win rates. At IPG she worked with corporate brands such as MillerCoors and MillerCoors brands (BlueMoon, Coors, Leinenkugel’s), Serta, Samsung, Kia, and others.
Shafali is a graduate of Bernard M. Baruch College, Zicklin School of Business in New York City and holds a Bachelor of Arts degree in Marketing/International Marketing and a minor degree in Communication Studies. She has two daughters under the age of three and lives in New Jersey. She is a proud daughter to immigrant parents and takes pride in knowing that she is helping to pave the way for future South Asians in the field of communications.
“Dr. Dave” is TogoRun’s Chief Scientific & Medical Officer. He serves as a medical and science communications specialist with extensive experience providing health care companies strategic counsel and medical/science writing.
He has authored/coauthored 80 articles and presentations, including 32 in peer-reviewed journals and for medical meeting presentations. Some highlights of his writing, including the urological and cancer areas, are:
He is an Adjunct Assistant Professor at New York University (NYU) where he teaches a graduate-level course on macronutrients. He received his Bachelor of Science in biochemistry from the University of Wisconsin, and his Master’s and Doctoral degrees in Nutrition from New York University.
David brings more than 20 years of experience as a successful media, public affairs, and communications counselor/practitioner. During his career, he has formulated and led multiple award-winning state, national and international campaigns.
Some of David’s recent work includes serving as the chief communications adviser to Veterans Cannabis Project, providing crisis communications planning for Edison Electric Institute, advising the DC 2024 bid for the Olympics, designing an internal communications program for a global pharmaceutical company, and helping a television personality navigate career-threatening national criticism.
Prior to joining TogoRun, David founded DPW Media Strategies and worked for nearly a decade at Edelman – the world’s largest public relations agency – rapidly advancing to Senior Vice President and Public Affairs Group Head in the firm’s Washington, DC office. He oversaw public affairs/issue campaigns and crisis communications for some of Edelman’s largest and most high-profile clients, including: the American Health Care Association (AHCA), Atria Senior Living, Burger King, the Embassy of Morocco, Grocery Manufacturers of America, Sikorsky Aircraft, Starbucks, and Walmart.
Nicky is a dynamic, bilingual public relations professional with a significant background in media relations and crisis communications.
Prior to joining TogoRun, she was the lead Public Information Officer for Chicago Health Equity Zones and Latinx for the Chicago Department of Public Health. Working closely with Mayor Lori Lightfoot, Nicky was responsible for Mayor Lightfoot’s social media accounts and for the Department’s Medical Director’s Facebook live events focused on COVID-19 updates. She has strong relationships with media and has secured top tier and local coverage in more than 50 outlets.
Her passion for social advocacy work and experience in the public affairs space has allowed her to develop and manage essential public health communications initiatives created to improve health equity in disenfranchised communities. Nicky also has experience working in a multitude of agency settings where she has worked with global tech and consumer brands to implement integrated marketing communications to meet organizational objectives and promote branding.